EverEdge CEO Paul Adams was recently interviewed by senior journalist Tony Chapelle for an article he was writing for the Financial Times subsidiary, Agenda Week. The article looks at why it is so important for Boards and management teams to understand the true value of their intangible assets as well as the risks around them.
There is a common misconception, largely based on outdated accounting standards, that it is not possible to value data.
However, with intangible assets now driving more than 87% of company growth and profitability, new methodologies have been developed that can provide companies with a robust, defensible, business-focused report that contextualizes the value of these critical assets – including data.
Today, higher margin returns are increasingly owned by those who License or Sell intangible assets instead of, or in addition to, simply Deploying products.
This month’s newsletter focuses on how to unlock value from intangible assets arising from investments in R&D and innovation - whether that be through Deployment, Licensing or Sale.