Senior Strategist

Equities, hedge funds and private equity, asset management and investments, emerging markets, corporate finance and trading, intellectual property analysis and valuation, IP strategy, Commercialization.

T +44 2035 193 023
M +44 7825 082113



Craig comes to EverEdge from a background originally in Investment Banking. Upon graduating university, Craig joined Smith New Court as a UK market maker in FTSE 250 stocks. From here, Craig went on to spend ten years working for Merrill Lynch in a number of their Asian offices, developing a thorough understanding of business and markets in Asia. Upon his return to the UK, Craig became a full time investor and part time advisor to the CEO of a FTSE Company in the Information Services sector. In this capacity he provided strategic advice on the development of sector research, including Automotive, Consumer Markets, Energy, Financial Services, Pharmaceuticals and Healthcare, Technology, Transport and Logistics sectors.

At EverEdge Craig works primarily with clients based in Europe to develop commercial strategies integrating both his experiences in investment banking and intellectual property. He excels at understanding and leveraging volatile and developing markets which provides clients with what is often a fundamental insight for development of their commercial strategies.




  • 20 years experience developing IP-related businesses and investing in complex assets as a proprietary trader.
  • Led Proprietary trading for Merrill Lynch based in Singapore, Indonesia and the Philippines.
  • Advised the CEO of a FTSE 250 Independent Research PLC on business development and the use of industry research for financial customers prior to the company’s $1bn sale.
  • At Fraserburgh Consulting, worked with 3M to acquire unique IP assets and secured co-investment private equity finance to build FSP Ltd (, a specialist thermoplastic polymer business.
  • As a private investor assisted in the founding of Yoomoo, creating one of the UK’s leading frozen yoghurt brands.



Bachelor of Arts Hons (Economics) – The Manchester Metropolitan University.