Licensing Strategy Unlocks Value

Increased EBITDA 15x

The Situation

  • Client developed technology that used 35% less plastic than competitors
  • Under its current strategy, the client was only deploying the technology in its own products, which constrained it to a small market.

The Client

Founder - $20M+ Food Manufacturer

Outcome

  • EverEdge initiated licensing strategy, licensed into US, China, Canada, South America, Spain, South Africa, Turkey
  • 1 billion+ units shipped, which created royalty revenues in millions per year

Result

Increased EBITDA 15x

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