Auditing Intangible Assets

EverEdge are The Intangible Asset Specialists™


Intangible assets account for over 85% of enterprise value for companies in the S&P 500

They are the primary driver of company profitability and growth and are the most important assets most New Zealand companies own.

Yet, despite being so critical, current accounting and financial reporting standards effectively ignore intangible assets leading to significant hidden value and hidden risk.

Companies that can identify their intangible assets typically:

  • Improve margins, market share, and pricing power by increasing their competitive edge.

  • Grow enterprise value by leveraging (often underutilised) intangible assets.

  • Mitigate the risk of infringing third party intellectual property rights.

  • Reduce the loss of competitive advantage due to intangible asset theft, leakage or inadvertent loss.

  • Drive increased returns on investment to shareholders.



Intangible asset categories

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Uncovering Hidden Value & Hidden Risk

Understanding intangible assets is particularly important for any company seeking to grow, enter new markets, conduct research or new product development, raise capital or that is preparing for exit.

An EverEdge intangible asset audit will provide senior management teams with the knowledge and tools to identify hidden intangible value and risk within their business in order to transform their organization’s intangible assets into commercial success.


We really enjoyed working with Michael and his team and learning more about the Intangible Assets within our Business.

George Gregan, Director

PTP Fitness

We engaged EverEdge to prepare a technical valuation report of a portfolio of patents. The team at EverEdge demonstrated technical expertise and were responsive in the preparation of the report.

Mark Petrucco, Partner

Hall & Wilcox

The EverEdge team brought perspective, context and rigour to the table. This resulted in a valuation report of great value and utility.

Chris Donegan, Partner CRO

Hywin Wealth LLP

Any organisation that is future focused and smart should engage.

Greg Jolly, CEO

Tuapeka Gold Print Ltd

Very professional and focused on our business to find and provide the right outcome

Geoff Wood, Director

East Coast Traffic Control

The EverEdge team we worked with hit the ground running providing great insights into our business and the market we work within – they have added a lot of value to our planning process as we rapidly grow our business.

Mark Maddren, CEO

Ideqa Ltd

The EverEdge Foundation methodology, content and pace were spot on. We found the engagement very rewarding with great insights and takeaway actions from the report.

Mark Maddren, CEO

Ideqa Ltd

During the sale process I was working closely with Craig and the team. Selling a business is always a tough time and I found the EverEdge team extremely professional during the whole process. Nothing was a problem for them and for me this made it a much easier process. They guided me and my team through the whole process and we achieved an excellent outcome.

Ross Pratt, CEO


If you want to know more about how EverEdge can help identify hidden value and hidden risk within your business,
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