Bobux: A Successful Fit

Bobux is a design-led, award winning, podiatrist approved baby and kids footwear brand that is a leader in its field.

According to Bobux CEO Andrew Sharp, leadership is made of three parts:

  1. Communicating a clear vision that inspires others to act;
  2. Setting a strategic direction that others can follow; and
  3. Building an environment to allow your people to do their best work each and every day while moving towards making the vision a reality.

Andrew’s task at Bobux is delivering these three elements.

In episode five of ‘The Intangible Edge’ podcast, Paul Adams, CEO of EverEdge, speaks to Andrew about how he delivers these three elements in order to help Bobux build and maintain its competitive edge.

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