Making the Valuable Visible™

In 1975, intangible assets accounted for 17% of the market capitalisation value of S&P 500 companies. Today, intangible assets are 90% of company value.

Intangible Assets Are Everywhere

They are a company's most important resources and the primary drivers of performance and growth - but can also be a major source of risk.

Intangible Asset Categories

Relationship
Confidential Information
Industry Expertise
Design
Approvals & Certifications
Plant Varieties
Content
Invention
Brand
Software
Network Effects
Data

Unlock Your Competitive Edge

EverEdge is a global intangible asset advisory, valuation and corporate finance specialist.  

Since 2007, EverEdge has completed over 2500 client engagements, helping companies and investors unlock the value of their intangible assets and reduce intangible asset risk.

Our services include:

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Strategy Services

Drive tangible impact from intangible assets.
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valuation services

Valuation Services

Identify and articulate the true worth of your company's intangible assets.

Corporate-finance-icon

Corporate Finance

Maximise the value of your transaction with intangible asset insight.

Free 1 hour Consultation

Intangible assets are a company’s greatest source of hidden value and hidden risk. We make the valuable visible in your organisation.

Sign-up for a free 1 hour consultation today.

Testimonials

I strongly recommend EverEdge to any company involved in M&A or capital transactions that call for valuation or assessment of intangible assets. Their advice was insightful, professional and decisive.

Grant Webster
CEO, Tourism Holdings Ltd

At first glance, our business might look to be primarily based on tangible assets, but EverEdge helped us dig beneath the surface and recognise that a lot of our value is actually derived from the confidential information, digital content and other intangible assets we hold.

Aaron Butcher
Head of Digital, QIC Global Real Estate

EverEdge provided Kotahi with technology valuation advice during an offshore acquisition. Their advice was professional, pragmatic and insightful. I would recommend them to any company undertaking M&A involving intangible assets.

David Ross
CEO, Kotahi

EverEdge’s report was exceptional. It not only provided deep insights but was also highly commercial and pragmatic. It clearly identified our intangible assets, why they are important and outlined exactly the action points and priorities to unlock their value.

Trent Fulcher
Head of Strategy, Airways

We found completing the EverEdge Foundation Programme invaluable and wished we'd completed it much earlier!
As founders of a start-up, it’s easy to become overwhelmed but working with Paul and Richard gave us a much clearer idea of where we need to be heading and re-energised us to continue our journey.

Nikki Tse
Co-Fouder, Prometheus

Everedge’s work opened up opportunities for us to make a genuine step change in how Zespri considers and manages intangible assets and I have every confidence that the strategic planks identified by Everedge will allow Zespri to unlock new innovative opportunities, driving substantial value for our business and Zespri growers.

Katherine Evans
General Counsel, Zespri

Client Snapshot

Most Popular Reads

Where is the true value in the US share market?

Overvalued? Undervalued? Trading sideways? Bull? Bear? No one really knows what’s happening in the equities market. We need a better way. The numbers can get overwhelming if you look only at the trend lines and the equities values. For example, the total value of the US stock market has grown by 6.8% per year since the peak…

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The ugly side of non-disclosure agreements (NDAs)

Non-disclosure agreements (NDAs) are a funny way to protect intangible assets. They are meant to stop signees from speaking about what they see, hear or read at a company. But they don’t stop information from getting out eventually because no form of censorship (and NDAs are a type of censorship) will ever stop a good…

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Copyright protection just got 1000x harder

Not too long ago, we hypothesised that copyright law might be the best way to short-circuit the looming artificial intelligence (AI) apocalypse. Our reasoning was simple: If the courts forced AI companies to pay the full market price for each article, video, or audio they needed to train their machines, it would quickly become prohibitively…

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McDonald’s and the intangible asset of ruthless consistency

Every time McDonald’s comes up in conversation, we find a new addition to the list of why it remains one of the most successful business models in history. Ruthless consistency — that’s what makes McDonald’s so special. Consistency is effectively an intangible asset for any fast-food brand, and McDonald’s will do anything to maintain consistency…

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Intangible assets are full of conspiracies

We love to laugh at conspiracy theories. Who can possibly believe that extraterrestrials secretly rule the world or that aircraft exhaust brainwashes people? Conspiracies are silly, right? Well, not exactly. Most conspiracy theories are a category of the mind (as in, imaginary patterns). But conspiracies are real. Very real. In fact, conspiracies may just be…

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How intangible assets can help solve third-world poverty

To see the power of intangible assets, try reframing a problem and asking how the hidden value can be unlocked. It will be there, but it just needs to be seen – because it might just change the world. A normal valuation of a company looks at all its assets and liabilities to create a…

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Can your IP survive in the age of the internet?

At the end of September, major parts of the notorious shadow library LibGen (Library Genesis) were switched off after a US court ordered it to pay $30 million to compensate rightsholders. The judgement said the digital library, which is full of works that are still under copyright, had committed “wilful infringement” and that the site…

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Do you have what it takes to turn an idea into $100m?

The elevator pitch was simple: “software made by tradies, for tradies.” Now the New Zealand-based company has been sold for north of $100 million. “Tradies,” in case you don’t know, is a colloquial term for “tradesperson.” It’s an umbrella word that includes all types of professions from construction, electrical, plumbing, earthmoving, welding, mechanical, painting and…

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The story of Air America or, sometimes it is about what you know

It can be devilishly hard to value what a key person in a business knows, who they know, why they know what they know, or why they know who they know. If you’re feeling dizzy, spare a thought for our poor analysts! The entire point of intangible assets is they often aren’t recorded precisely because…

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China’s IP protections have come a long way

Lots of experienced travelers to China say the country has changed drastically over the past few decades. Nowhere is this more accurate than in its IP laws. Major tier-one cities like Beijing or Shanghai are barely recognisable compared to what they were in 1994. These highly modern cities are packed with technologies that countries in…

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2500+ Client engagments over 14 years Fortune 100, major investors SMEs, R&D institutes
+74% 9.44 out of 10 NET PROMOTOR SCORE
11 years we are ranked among top IP strategists globally
Offices in Singapore, United States, Australia, New Zealand
+10x Return on client fees

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