
This case study delves into the origins of R&D company Designerscope and how EverEdge helped the company on its path to a successful exit.
Co-founder and director Robyn de Bruin-Judge says it is important for companies to “get the fundamentals right” and learn how important intangible assets can be to a final valuation.
“If you don’t know where your real value lies, then find someone who does, because that will really pay off in the end,” she says.
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