EverEdge Staff Spotlight: Dean Prebble

Dean Prebble

In this Staff Spotlight video, join Dean Prebble, the Director of Business Development based in New Zealand, as he delves into the captivating world of intangible assets and their profound impact on business strategy and valuation.

Drawing from his experience at EverEdge over a decade ago and reflecting on the present, Dean unveils the transformative journey of intangible assets.

1:03 – Discover how these assets can unlock a plethora of strategic options, propelling businesses towards unprecedented growth and resilience.

1:55  – Gain insights into real-life success stories where intangible assets have played a pivotal role in rescuing distressed companies, and

2:45 – learn how they can empower businesses to expand their service portfolios, harnessing new avenues for profitability.



You can find Dean’s biography here

Below you can find some of Dean’s recent articles:

SimCity: How cities can leverage their intangible assets

How Intangible Assets Can Boost The Primary Sector 


Recommended Reads

The most powerful subsidies in the world are intangible

It might sound strange, but government subsidies can be a powerful intangible asset – if…

What the iPhone 15 teaches about opportunity costs

The way consumers fawn over any new iPhone release is exactly how companies treat their…

Preventing disloyal MICE in the company floorboards

Niccolò Machiavelli once said the problem with paying someone $150,000 to do a job is…

What’s the value of content in a post-scarcity world?

It seems to have dropped off the radar, but did you know the Hollywood writers’…

How brand can turn the tables on copyright theft 

Over the six years between 1995 and 2001, Stéphane Breitwieser stole more than $2 billion…

Free 1hr Consultation

Intangible assets are a company’s greatest source of hidden value and hidden risk. Make the valuable visible in your organisation.

Sign-up for a free 1-hour consultation today.

Subscribe to Newsletter