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How titanium got the best brand of all metals
If we mention that something is made with titanium, most people will say, “Wow.” Something about titanium symbolises high quality, and everyone knows it. Yet the weird thing is that few people have a passing knowledge of chemistry or metallurgy, and even fewer could tell the difference between a piece of titanium and a piece…
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Can blockchain help solve AI copyright theft?
It’s always nice when a solution looking for a problem actually finds a problem to solve. Blockchain’s reputation may be redeemed if it can fix the looming copyright issues for…
Don’t let AI make you forget cybersecurity basics
Ten years ago, every C-suite was under siege from the IT department begging their directors to be more careful with customer data so it wouldn’t be stolen. Newspaper headlines about…
Hard-asset company brimming with intangible assets
Tuapeka chief executive Greg Jolly had to push back on the sceptical comments from his chairman when he decided to question the company’s intangible assets. With folded arms, the chairman…
No, Google, AI is not just like humans
This month it was the turn of the giant AI companies to have their say on whether they should be allowed to use copyrighted material to train their systems. What’s…
Podcast: The Cut
Insights into the world of intangible assets Here we share a podcast episode from insolvency experts Cathro & Partners hosted by Managing Principal, Simon Cathro, who is joined by EverEdge’s…
IPA shows finance teams may finally see the power of brand
A company’s brand is so much more than just a visual element, it reflects how people perceive and think about your business. Brand is like the oil paint that colours…
How intangible assets help avoid a race to the bottom
By selling some of the cheapest goods in the world, US retailer Walmart generated $US611 billion and a whopping $US152 billion in profit for 2023. This is a bit strange…
Don’t let your business relationships turn into liabilities
It was a great idea at the time. The plan was for the two founders to split the operations side of the business from the sales. Of course, that meant…
EverEdge supports MTPConnect’s BioMedTech Horizons programme
Heading: EverEdge supports MTPConnect’s BioMedTech Horizons programme EverEdge is proud to have played a role in supporting the $A45 million BioMedTech Horizons (BMTH) programme delivered by Australian innovation accelerator MTPConnect…
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